Hello, everyone! I’m a Pinterest expert and I manage Pinterest accounts for my clients as well as teaching people how to optimize their Pinterest. So far, I coached more than 600 people through my courses.
Now I need your help: I want to create a series of videos about how Pinterest can help Affiliate Marketers to get more traffic.
Please tell me: what questions about Pinterest do you have?
I will answer all your questions and include them in my videos.
Thanks in advance and for reading this,
[filtered from 84 💬🗨]
I have one question please.
Can we place our cloaked affiliate link redirected through our website in a pin's link.
For example, my affiliate link is:
I cloaked it as:
Can I put this second url in my pin?
Are there chances Pinterest will penalize for it? Or any bad consequences.
Hey, Abdul! Thanks for your question!
So, Pinterest’s Acceptable Use Policy makes it clear that your viewers should know where they’re going. No Geni.us, no Bitly, no Pretty Links, nothing. Summing up, yes, you could be penalized.
Particularly, what I would do that would give you more benefits is to drive these people to your website, to a blog post that has the affiliate links you're advertising.
This is good for 2 reasons:
1. Drives traffic to your website, which helps with your Google rankings.
2. It adds value to the people about the product or service you're recommending. Talking about the products or services you're promoting has a better chance to convert other than sending people straight to the product page.
Behzad » Laiz
Thank you very much. I will design a landing page.
May I have more questions?
Is it recommendable to allow new contributors in my boards when someone sends a request for it.
What things must be considered before allowing contributors in my boards?
In which boards I should send request for contributor? What should be considered for getting optimal benefits for my Pinterest account?
Laiz ✍️ » Behzad
About contributors to your boards, I don't accept anyone who is not someone I know. Your goal is to give YOUR pins more exposure, so if you accept everyone, they might spam your board, post too often, etc., and then your pins might not show up to your audience. What I would do in your case is to join group boards of other people – but only those that are relevant to your audience. Also, don't join too many, up to 5 is already enough.
Behzad » Laiz
thanks a lot for your reply. I got my answer.
Laiz ✍️ » Yaswanth
I think this might answer your question about the amazon affiliate links 🙂
Behzad » Laiz
what should be the strategy of saving other's pins?
When we save someone else's pins our traffic will go there…..
Thanks for helping, my question is that how can we find profitable affiliate niche from Pinterest, what type of content perform well, visual or articles, secondly I want to learn how to make Pinterest campaigns that really generates some good results.
Almost everything can perform well on Pinterest as long as you know how to create visuals that are attractive – such as good cover images for your blog posts and infographics. Beauty, self-care, decoration/housing, nutrition, fashion, etc. perform really well on Pinterest. But I post about marketing on my own profile and have now 6 million views per month. A client in which I have just started working with 64k impressions/month. Another, after 4 months of work got 260k views/month plus 877 link clicks (people who went to his website), and it was a fitness and wellness brand for men (which people tend to think doesn't perform well).
Edward » Laiz
I found huge success early on with Pinterest, getting millions of views a month, and was even one of the first paid advertisers on the platform. Since the golden days, the organic reach has plummeted just as all social media has done. I’ve also neglected it as a platform until recently. Pinterest seems to ONLY love post consistency these days to keep building organic views. I have been considering a tail wind subscription to help with this. What tips can you offer to help drive more consistent views & traffic? How often are you posting per day? Are you using automated tools like Tail Wind? Happy to trade you 1:1 SEO or Ecom consulting for Pinterest knowledge anytime! Good luck to you on your course journey – I am doing the same these days. Cheers!
Hey, Edward! Thanks for your question and the info! That's great to hear you've had a lot of success on Pinterest already! Yes, Pinterest loves consistency. Sometimes I stop paying attention to mine and the views/clicks tend to drop.
What I do for my clients is:
I use Tailwind to schedule – scheduling on Pinterest is awful and takes a lot of time. Apart from being easier to use once you get a hang of it Tailwind gives you the opportunity of posting on the right times, interact with other people and save their pins so they save yours too – through Tribes – giving your pins some initial traction.
Pinterest also wants fresh content – fresh images – so you should be creating new images all the time. I create around 10-20 new images for every single blog post. They need to be significantly different – text positioning, colors and photos – so Pinterest knows it's a fresh image.
Of course the descriptions should all be keyword rich as well.
I also post from 5 to 10 times per day, everyday. Not all fresh content, not all my client's pins – but most of the pins are from them. If you want to really grow, you can even post more often, but you need to have enough content and enough different images.
Thanks, cheers! 🙂
Your FB profile seems so fake and your the expert why do you ask mere mortals
What makes it seem fake?
I thought the same but she looks legit.
Hi, Karl! I'll share some proof that I'm real and that I'm a Pinterest expert and we can move on with this ok?
One of the platforms my course is hosted + in red the number of students
My Pinterest results over one month
The average amount of clicks I get monthly on my Pins that go straight to my website
The results of one of my clients after 5 months of work
Also here's my website and the link for my course page. On the second link you'll find my whole story – you can put it on Google translate if you wish. There you'll find more about all the results I got from Pinterest – with screenshots. 🙂
Home | Marketing Digital e Desenvolvimento Pessoal | Lais Schulz
Oh and here's my Pinterest account in case anyone is interested
Laiz | Marketing Digital + Desenvolvimento Pessoal (laisschulz) no Pinterest
Apologies definitely the real deal
Behzad » Laiz
Karl » Behzad
the FB profile with hardly any posts and no information 🤷♂️ what’s a guy supposed to think
Behzad » Karl
no need to overthink….
How do I engage more men on Pinterest to repin? It seems that mostly only women repin.
Women and men have different behavior. Women are more inspirational and aspirational, they save things they visualize themselves doing. Men are more rational and they tend to save more content that is about information. Also, the design matters, so think about the colors and fonts that look better for men. I had a client which the target audience was men – mainly about fitness and training – so we used to create blog post covers with an enticing title + infographics. It worked pretty well.
Thanks for the help 🙂 I will try these techniques out. Good luck on growing your audience.
Laiz ✍️ » Jason
How to rank pin and board on Pinterest
Everything should be optimized for Pinterest's search engine. You should do proper keyword research and use the keywords that are relevant to your audience consistently.
It's not keyword stuffing, it's about using them once or twice in the board description, title and pins.
You should also go for the easiest keywords if your profile there is relatively new or has few views (less than 1 million).
I have a roofing company and want to drive traffic through Pinterest. I understand it won’t be local traffic but we still want the traffic.
Does this niche perform in Pinterest?
I would say no. If it did, what would be your goal with that traffic/how would that traffic help you? Genuinely curious since it wouldn’t bring you more jobs/leads
McGuire » Carol
we are building an authority site in the roofing niche
Kalath » McGuire
Yes, you could write helpful blogs around roofing and pin those blogs. And inside blog you can interlink service pages.
! If the goal is to drive traffic I'd say go for it. But have in mind that it's unlikely to get people to hire you or something.
The house and decoration niche work pretty well on Pinterest. So if you share relevant content and create good images, chances are you can get a decent amount of traffic.
Why only some images get viral, but not all, how to find, create pictures which can bring us leads?
It's all about how much people like your images and what is in those images. If they don't get viral is simply because they are not good enough to get viral (in people's eyes).
Pins that usually get viral are around trendy topics on Pinterest. Also pins that are informational or have a good title – that makes people want to save and click and go to your website.
A good strategy to get more leads is to create free products and create images on Pinterest that show you're giving people a freebie so they can download.
Yaswanth » Laiz
If we pin Amazon products with affiliate links. Are there any chances to get sales?
What’s the best way to structure boards to get them ranked in google. I see tons of boards ranking. Is there a “best practices” to get my board ranked?
! This is a little more work and it's not 100% guaranteed. This is what I did – without even knowing I was doing – for my own board that now ranks #1 on Google for the keyword "tatuagens minimalistas e discretas".
So here's what I have done:
1. You have to choose a keyword that you can rank well on Pinterest – but that you also would like to rank on Google. It needs to be the same keyword.
2. Use the exact keyword in your board title and also in the board description.
3. Save a lot of useful content related to that board, of course. Images that people would love to interact with – whether it's by saving or clicking through.
4. Save your own images, from your own website/blog. The ideal here is that they also have the keyword you're targeting. You should save a lot of images.
5. Add new content to this board often, especially yours with the keyword in the title and description too.
Pray for people to love your pins, save them, and interact with them a lot. haha
I can't say what worked there, but I strongly believe that having really strong/popular pins that lead to my own website, on a board created by me – since my website is officially connected to my Pinterest account – makes a big difference. 🙂
I have auto pins create option on through RSS on my all affiliate sites. I get few traffic from this but how can i optimize other things to get ranked on top of Pinterest and google for more traffic?
You can let it run, but I would recommend you to get some work done there too. You need to do proper keyword research, optimize your whole profile for the main keywords you want to rank for. Also add keywords to your boards and pins every time.
If you don't spend time optimizing your profile and especially your Pins for the keywords that people look for on Pinterest you'll not get much traffic.
Once you start getting a lot of traffic on Google, if you did a perfect on-page optimization, chances are you're going to get better rankings on Google too.
Does it work for all niches and focused more on women than men?
It works for anything you can turn into visuals – whether it's a nice photo or an infographic. Women are more active on Pinterest, so I'd say they are easier to target. But with the right content you can also reach men.
I'm looking for a Pinterest course…can you share details to yours.
Hey, Alexander! If you already have a Pinterest profile I can consult you on one or two calls (that would be enough for you to know everything I teach on my course).
I don't offer you my course since it's in Portuguese. In any case, you can check it out here with Google translate:
There you can check out what I teach on my course.
In any case, send me a message if you're interested in the consulting.
Curso Pinterest para Blogs: Cresça sua presença digital | Lais Schulz
Where do you get your images? How much do you tweak them to make them fresh? And what niches have you found work best?…
Great work by the way!
My designer creates them all on Canva. You need to change pictures, colors, design positioning, etc.
The beauty and fashion niches seem to work pretty well there. Also house/decor. Anything related to lifestyle.
But basically anything can work as well as you know which kind of content people like there and you can create something that is visually interesting.
I've seen people in the finances niche who have 2 million views per month, even though at first it seems like it's not good enough for Pinterest. 🙂
thanks for all of your feedback so far! Super helpful.
I'm struggling with the titles of my pins and how they relate to Pinterest SEO and pin CTR.
For example, if I put the headline of my article as the title of a pin, then it will get a higher CTR to our web page. e.g., "15 Best Memory Foam Mattresses" gets a higher CTR than a pin title like "Memory Foam Mattress."
However, I want to target more specific keywords people are searching on Pinterest e.g, King Size Memory Foam Mattress and we don't have pages on our site that target that exact phrase (yet) but our main memory foam mattress page at least features a king size one. So creating a pin title "15 Best King Size Memory Foam Mattresses" and linking to our main memory foam mattress is a bit misleading.
From what I understand, having the keyword in your pin's title is great for helping it rank on Pinterest's search engine. So if I want to target King Size Memory Foam Mattress then I need to have that in the pin title, but if I do that, the CTR to our web page is a lot lower compared to using a headline format.
Long term, it seems like for each keyword phrase we want to target on Pinterest, we need to create a page on our site to target it specifically. Like in this case, create a page on the best King Size Memory Foam Mattresses so we can create a pin with the title "15 Best King Size Memory Foam Mattresses"
Any tips on what to do in the short term to target these more long tail phrases? We have thousands and thousands of long tail phrases to target. Thanks!
Hey, Tony. It seems to me that you're focusing on only one variation. You need also to think about what the image is, what you're adding to it. What is in the image is very important as well, so make sure you consider that. If you need specific help, send me a message. I offer consultancy for people who want to get better results on Pinterest, this way I can take a look at your account and see what can be improved. 🙂
I would love a good course on paid Pinterest ads. I'm testing my way through it but have found that what Pinterest recommends eats budget and delivers a lot of useless impressions. How many pins per ad set…. Audience size… Budget… Conversion settings, etc
there is a good course from redefiningmom.com
I subscribed for their email list. I did not attend the course yet due to lack of resources.
I hope you will enjoy it.
Home » Home » Laiz ✍️
! So far all my clients were looking only for organic traffic and I haven't had the chance to give it a try or to even find a course that is really helpful in that sense. All courses I have attended have pretty basic stuff about ads. 🙁
! Pinterest is a vital topic for affiliate seo's and getting some valid traffic to one's site is one of many necessary trust signals.
That's correct, Andreas! Thank you for your contribution 🙂
What is the primary demographic for Pinterest users and how do you track results for monetization? (E.g, Pixel, or Analytics)
Honestly, I believe thinking about gender or age is a waste of time if you're not going to create an ad. The most important for me is the pins performance, how many clicks they get, etc. other than the demographics. Evaluating the image and the topic of your best performing pins is the most important factor.
Is it Good idea to automate Pinterest?
Yes, it is. As long as you do it properly using tools like Tailwind.
Walker » Laiz
any plans to release an English version of your course? 😅
haha not for this year. But I do offer 1 hour coaching sessions where I teach people the basics + send a pdf with the step by step instructions on what you should do. Send me a message if you're interested 🙂
Do we need to create vertical images for Pinterest. Or have you succeed with horizontal images?
Horizontal images are usually not good since they don't get too much exposure on Pinterest. Vertical images occupy more space on the screen – both on PCs and smartphones.
one suggestion for beginner on how to succeed in Pinterest?
Use a business account, optimize your account, learn how to do keyword research, analyze the images that perform well and create several pins per day 🙂
The bad thing is that Pinterest traffic does not convert very well when it comes to affiliate.
! Yes, a majority of Pinterest traffic doesn't convert, but you're looking at the wrong data. What you have to think is that Pinterest traffic is a super positive sign for Google. With Pinterest's help I managed to rank my own blog posts and my client's posts on #1 on Google. So, it's about looking at the macro 🙂
Yassine » Laiz
I get the majority of my traffic from Pinterest, so I do not generalize its bad because it helps with google as you said. I do optimize accounts and designing pins too.